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There is no excuse for insufficient communication in an age where technology is prevalent and every employee has a smartphone. “Engaged employees” does not simply refer to employees who acknowledge new company memos or sign up for team building activities. The employee engagement Singapore companies refer to is about workers being proactive in raising concerns, issues, problems, and suggestions in hopes of improving workplace systems.

Why is Employee Engagement Important?

Garry Ridge–the CEO of WD-40, a global marketing organisation–in a Forbes report emphasised the value of employee engagement. “If you focus on employee engagement, employees will take care of everything else. They will produce the energy, drive, and solutions necessary to delight customers and keep investors happy.”.

Further, another report emphasised the value of “candid feedback and input from those on the business’s frontlines”. This highlights the importance of understanding employee concerns and how they can directly impact a company. This can help validate the management team’s foresight on disrupted parts of a business.

Technology: Enabling Employees to take an Active Role in Issue Resolution

Moreover, the rise of innovative apps like KNOW empowers businesses to reach out and communicate with its desk-less workforce efficiently. It also enables employees to report issues and concerns straight from their mobile phones. KNOW’s polls and survey features allow businesses to get live feedback and reports from their front-line workers, allowing quick resolution. However, how does it really help a business?

  1. Apps like KNOW provide both managers and employees with a 24/7 communication platform. By providing an accessible channel to employees to report issues, the gathered information can help shape how business moves forward with issues. It also provides important insight into how an issue can be efficiently resolved by getting feedback from people on the shop-floor. For example, hotel staff can better provide insight on how to optimise cleaning schedules and operations than a back-end office worker.
  2. Surveying employees also provides insights on how to improve company policies, procedures, and services. Being aware of areas for improvement allows stakeholders to make informed decisions to upgrade their operations. This, therefore, increases the chances of businesses yielding higher revenue in the long run.

To conclude, improving employee engagement by providing an accessible platform takes effort and time. Allow employees to take an active part in solving issues by encouraging them to report concerns directly. Surveying front-liners also enables companies to resolve issues and identify product-related improvements. Consistent improvement of issue resolution processes, via active employee participation, can lead to increased productivity and profitability.



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